Thursday, August 30, 2012

A CEO’s legacy

Leaders define success in any number of ways – increasing turnover, launching innovative products, hiring world-class teams, going global, changing lives.
 
Some CEOs are credentialed and experienced to the hilt; others are risk takers and their own best PR machine. Some step in to lead a share-held company; others start from the ground up turning millions into billions in a single decade. Whatever their style and character, every CEO holds the intention that they leave a company and its people – employees and clients – healthier, happier and richer for them having been involved.

How do you train for leadership though? What are the lessons? Can anyone make it to the top of a medium or large company? Is it about qualifications, contacts, networking, character, good-fortune, divine-interventions? Who knows … in reality a heady mix of all of it probably.
The skills of a good CEO include:
  • awareness – what attracts a customer to their brand and how do we provide more of that
  • advanced people skills – spotting talent and influencing and motivating with sincerity
  • a vision for the future of the organisation – its products & services, its people and its customers & clients
Exceptional skills would be:
  • servant leadership – a proactive empathy with each person involved in the business cycle and an full-time investment in empowering their greater expression personally & professionally
  • active life-long learning – where personal development is ongoing and equally sought out in times of challenge and of success
  • collaborative mindset – where it’s not about ‘more for us’ it’s about ‘more for all’ – where knowledge, resources and route-to-market are shared in order that financial and environmental benefits further reward the customer  as well as the companies’ involved
And those leaders who move forward the fastest and surest:
  • have an exceptional leadership team supporting the shared company vision
  • actively expand their ceiling of understanding – intellectually (where are the next technical and people innovations coming from), inspirationally (how do I manage this newest team dynamic to continue to sustain high performance in my directors), intuitively (how do we best respond to the rapidly changing market place, purchasing styles and global clientelle) – and put in place stimulus that keep them thinking at the edge of their comfort zones (mentors, executive coaches, what-if hubs, mastermind groups)
  • cultivate a culture of creativity, diversity, authenticity and integrity – which cascades from the CEO through the leadership team to the mangers, teams, collaborating companies and out to a market which responds in kind by repeatedly investing in the products and services of that brand.
More for all and less to none – that’s an overall winning CEO legacy!

About Author:
Jennifer Broadley is one of the UK's leading executive coaches. She works with corporate leaders, business directors and successful entrepreneurs. She specialises in CEO coaching, prosperity coaching and providing the most cutting-edge and intuitive leadership and personal success programs in the UK. Jennifer is passionate about the ongoing self improvement of the world's future business leaders – the way-showers for our precious next generation. She coaches, speaks, writes and runs workshops on 'The 7 Steps to Personal & Professional Freedom'®. You can buy her book of the same name from www.Amazon.co.uk You can call, email or message Jennifer from www.JenniferBroadley.com

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